Sales Navigator Advanced: Ultimate Guide To Boost B2B Sales

In today’s fast-paced B2B environment, finding the right decision-makers and converting leads quickly is critical for sustainable growth. Traditional cold outreach methods are no longer enough—buyers expect personalized value, relationships, and trusted connections.

This is where Sales Navigator Advanced steps in as a game-changing solution for sales teams, marketers, and business development professionals who rely heavily on LinkedIn to prospect and generate qualified leads. More than just an upgrade to LinkedIn Sales Navigator Core, Sales Navigator Advanced offers powerful automation capabilities, enhanced CRM integrations, advanced lead routing, deeper insights, and collaborative selling tools that dramatically increase conversion rates.

In this comprehensive guide, we’ll break down:

What Sales Navigator Advanced is and how it works
Key features and benefits
Who should use it and why
Pricing and plan comparison
Best use strategies for maximizing ROI
Real success examples
Why it matters for digital growth
How The Info Technologies can help implement it to scale your business

Let’s dive in.

What Is Sales Navigator Advanced?

Sales Navigator Advanced is LinkedIn’s premium enterprise-level sales prospecting platform designed for growing and large sales teams. It goes beyond the capabilities of Sales Navigator Core by offering advanced collaboration features, better CRM integration, lead management automation, and real-time buyer intent alerts.

What makes it different from Sales Navigator Core?

Feature	Sales Navigator Core	Sales Navigator Advanced
Lead & account search	✔	✔
InMail messaging	✔	✔
Advanced filters	✔	✔
CRM auto-sync	❌	✔
Buyer intent insights	Limited	Advanced Intent Signals
Lead recommendations	Basic	High-accuracy AI matching
Team collaboration tools	❌	✔ TeamLink & Shared Workspaces
Lead routing automation	❌	✔
Enhanced reporting	❌	✔
Enterprise scalability	❌	✔

In short, if Sales Navigator Core helps you search people, Sales Navigator Advanced helps you convert them faster and smarter.

Key Features of Sales Navigator Advanced

To understand the true power of this platform, let’s explore its top features that make it essential for modern B2B prospecting:

1. Advanced Intent Data & Buyer Signals

Sales Navigator Advanced gives deeper insights into buyer intent based on:

Content engagement behaviour
Job changes and promotions
Funding or company growth events
Organizational restructuring
Technology adoption indicators
Purchase intent activity

These signals help sales teams target leads at the best conversion timing, reducing outreach efforts and improving response rates.

2. CRM Auto-Sync & Full Integration

Supported platforms include:

Salesforce
HubSpot
Microsoft Dynamics 365
Zoho CRM (via API)
Pipedrive (via connectors)

Benefits:

Automatic capture of leads, accounts, and conversations
No manual data entry or contact duplication
Real-time updates on interactions
Full funnel visibility for sales managers

CRM syncing alone saves teams 25–40% of productivity time, according to LinkedIn internal research.

3. Team Collaboration & TeamLink

Multiple team members can:

Share lead lists
Pass accounts to relevant reps
Check internal connections and warm introductions
Avoid duplicate outreach

With TeamLink, every teammate’s network becomes accessible for trusted referrals, boosting warm outreach success rates up to 5x.

4. Lead Routing Automation

When new leads match a specific ICP (Ideal Customer Profile), they are automatically:

Assigned to the right salesperson
Added to smart lists
Sent to CRM
Enrolled in outreach sequences

This eliminates manual sorting and speeds up lead qualification.

5. Smart Links for Personalized Selling

Smart Links allow you to:

Share content like proposals or case studies
Track real-time engagement (who opened, how much they viewed, when)
Follow up at the right time using data

Better follow-ups = higher conversions.

6. Advanced Reporting & Performance Dashboards

Managers get analytics for:

Individual rep activity
Lead conversion pipeline
Outreach effectiveness
Account penetration metrics

This enables better forecasting and coaching.

Benefits of Sales Navigator Advanced

Benefit	Impact
10x faster prospecting	Removes manual lead search time
Higher quality pipeline	Filters only high-intent buyers
Better personalization	Improves outreach reply rates
Higher deal closure	CRM + insights accelerate negotiation
Team-wide alignment	Everyone works on correct targets
Reduced churn & pipeline leaks	Automated routing & tracking

Businesses typically experience:

~20-40% increase in qualified meetings
2–3x boost in conversion rates
Improved revenue forecasting accuracy

Who Should Use Sales Navigator Advanced?

It is best suited for:

B2B companies targeting enterprise accounts
Sales teams of 5+ members
SaaS, IT, Agency, Manufacturing, Corporate, HR & Consulting firms
Lead generation and outbound sales agencies
Companies using CRM-driven pipeline management

If your business relies heavily on LinkedIn outreach and complex sales cycles, the ROI is extremely high.

Sales Navigator Advanced Pricing Overview

While pricing varies based on region and number of seats, typical estimates are:

Plan	Approx. Annual Price	Best For
Sales Navigator Core	$1,600/user/yr	Individual sellers
Sales Navigator Advanced	$2,600–$3,300/user/yr	Growth-focused sales teams
Advanced Plus	Custom	Enterprise organizations

Though expensive, the returns surpass cost when optimized.

How to Use Sales Navigator Advanced for Maximum ROI

1. Create Perfect ICP Filters

Define:

Industry
Revenue size
Decision maker job titles
Geography
Technologies used
Current intent triggers

2. Build Smart Lists & Smart Links

Organize prospects by:

Lead stage
Industry segment
Buyer persona
Company events

3. Use Buyer Intent Signals for Perfect Timing

Follow up when:

Prospect viewed Smart Links
Prospect changed job title
Company announced funding
Company posted relevant content

4. Assign Leads Automatically

Use routing rules so every lead is immediately worked on.

5. Integrate Sales Navigator + CRM + Outreach Tools

Example workflow:
Smart lead → Auto-sync CRM → sales sequence → smart link tracking → close deal

Common Mistakes to Avoid

Treating Navigator as a contact list instead of strategy
Sending generic InMails
Lack of CRM syncing
No collaboration among sales reps
Ignoring buying signals

Sales Navigator Advanced Use Case Examples

Example 1: SaaS Lead Generation

A SaaS brand uses Advanced to identify companies adopting new CRM systems. Real-time signals help them win customers before competitors.

Example 2: Marketing Agency

An agency tracking job changes contacts CMOs who recently joined a new company — highest conversion window.

Example 3: IT Service Provider

They automate distribution of manufacturing sector leads to territory-assigned managers.

Sales Navigator Advanced vs Other Sales Tools

Tool	Purpose	Why Sales Navigator Advanced Wins
ZoomInfo	Database only	Navigator offers intent + LinkedIn relationships
Apollo.io	Email automation	Navigator is better for personalization + real relationships
HubSpot alone	CRM but no LinkedIn data	Navigator complements CRM with real-time targeting
Lusha	Contact scraping	Navigator offers warm paths and accuracy

Why Sales Navigator Advanced Matters for the Future of Digital Sales

B2B buying is evolving:

80% of buyers prefer remote engagement
90% review digital content before speaking to sales
Trust and relationships outweigh push selling

LinkedIn is the world’s #1 B2B platform with 1B+ global members, making it the most powerful lead source.

Sales Navigator Advanced builds precision, personalization, and automation into the sales motion—critical for predictable revenue.

How The Info Technologies Can Help You

At The Info Technologies: Digital Marketing Agency, we specialize in:

LinkedIn lead generation
Sales Navigator setup & optimization
CRM integration & automation
Sales outreach strategy
LinkedIn Ads & InMail campaigns
B2B appointment setting

We help businesses turn Sales Navigator Advanced into a high-converting revenue machine.

Want Done-For-You Lead Generation Services?
Email us: theinfotechnologies@gmail.com

Conclusion

If you’re serious about scaling B2B sales and want:

Higher quality leads
Stronger conversion rates
Automated sales workflows
Real buyer intent and insights
Better teamwork

Then Sales Navigator Advanced is not just useful — it is essential.

Ready to generate predictable sales pipeline and convert more customers using LinkedIn?
Mail us today at: theinfotechnologies@gmail.com
Let’s build your next big revenue milestone together.